Web Site Design & Standards-Compliant Coding:
Web Site Project Services:
Due to the unique nature of each business, all Web site projects are individually estimated to provide the most cost-effective solutions for your specific project goals. Please contact us, or request a free consultation using the form at the left.
- Server/Hosting setup & configuration; Domain names; Security certificates, email accounts, mailing lists, etc.
- Site Planning/Information architecture; Semantic document structure for search-engine optimization.
- Original graphic design, or Flexible & adaptive use of existing design assets & provided artwork.
- Handcoded, standards-compliant xHTML, CSS, PHP, Java/AJAX for cross-browser/platform stablity.
- Custom “Theme” development for WordPress and other content management systems.
eCommerce + Shopping Carts:
- Installation and configuration of shopping cart systems; payment gateway solutions.
- Integration of Shopping Carts or Paypal/GoogleCheckout with content management systems.
Content Development:
Copywriting, Messaging, Public Relations:
In addition to a code-level understanding of search-engine optimization, I draw upon a journalism degree and career-experience as a staff editor and freelance writer for newspapers, magazines, and trade-journals to craft content for marketing campaigns and Web sites.
- Keyword-optimized copywriting for business services & products; messaging for multimedia campaigns.
- Articles, case-studies, content for E-mail lists, blogs; social network profile management.
- Non-profit outreach publications, press releases, fundraising mailers.
Print Design Services
Graphic Design for print marketing:
- Logo Design + Messaging; specializing in branding assets applicable to both Digital and real-world application.
- Innovative approaches to Sustainable/Green printing options and resource-use reduction.
- Business cards, letterhead, brochures, mailers; Unique outreach materials and leave-behinds.
- Design & deployment of Acrobat PDF Form systems and/or Printed Forms.
Project Management; Training:
Workflow consulting and process efficiency:
- Systemic analysis of office/business workflow & implementation of efficiency-gain opportunities through the use of Web-based/paperless systems and tools.
- Customized high-volume data management systems, esp. for media-intensive businesses (photographic, etc).
- Design & deployment of Acrobat PDF Form systems and/or Printed Forms.
Staff Training:
- Clear, adaptive, and friendly instruction & support for the effective use of workflow tools.
